camel mascot cigarettes The Rise and Fall of Joe Camel, The Cartoon Who Encouraged Kids to Smoke Joe Camel was more than

Joe Camel was more than just a mascothe was Big Tobacco's way of targeting kids. Studies showed he was as recognizable to children as Mickey Mouse, proving these ads weren't just for Joe Camel was a cartoon mascot used in Camel cigarette ads from the late 1980s to 1997. He was shown in scenes acting 'smooth', to make smoking look cool. After major backlash Set of 5 Joe Camel Promotional Cigarette Lighters, Camel L Flickr Meet Joe Camel: The Cartoon that Tricked Kids to Smoke

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