Bastien Vincent - The Luxury Strategy Break The Rules Of Marketing To Build Luxury Brands - Hardcover Service Industries Barcode: 9780691202297

Barcode: 9780691202297

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Bastien Vincent - The Luxury Strategy Break The Rules Of Marketing To Build Luxury Brands - Hardcover Service Industries Barcode: 9780691202297Binding: Hardcover Description: Deconstruct the marketing of the most successful luxury goods brands and companies to reveal the unique and often paradoxical 'anti laws of successful luxury brand management with this ground breaking book. Title: The Luxury Strategy Break The Rules Of Marketing To Build Luxury Brands Author(s): Bastien Vincent Publisher: Kogan Page Ltd Barcode: 9780749464912 Pages: 408 Pages Publication Date: 9 25 2012 Category: