Glamour Road: Color, Fashion, Style, and the Mid-Century Automobile General Motors When Greasers Attack

When Greasers Attack

a '36 Roadster

This beautifully designed and extensively illustrated book provides the ultimate history of the legendary series

and electronic fuel injection

Glamour Road: Color, Fashion, Style, and the Mid-Century Automobile General Motors When Greasers AttackThis highly visual book explores the seldom told story of how glamour, fashion, design, and styling became the main focus of automotive marketing from the postwar 1940s through the 1970s. With the expansion of the American suburbs after WWII, women suddenly needed cars of their own. By adopting the fashion industrys yearly model changes, as well as hiring many designers and stylists from the fashion industry, the automobile industry made a direct