Charlesworth Alan - Digital Marketing A Practical Approach - Paperback Drought & Water Supply Author(s): Kritsky Gene

Charlesworth Alan - Digital Marketing A Practical Approach - Paperback Drought & Water Supply Author(s): Kritsky GeneBinding: Paperback Description: Digital Marketing: A Practical Approach provides a step by step and comprehensive guide to implementing the key aspects of digital marketing. Building on the previous editions this fully updated fourth edition takes an approach that prepares students for an active role in digital marketing. As well as topic based exercises the text also includes practical case study exercises based on theory and recognized good practice

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