Wella Koleston Perfect Permanent Hair Color - 10/38 Lightest Blonde / Gold Pearl Men's Lip Balm Select the ideal temperature setting

Select the ideal temperature setting for your hair type (lower heat for fine/damaged hair

use with Infinite Shine Primer and Gloss Top coat

spirulina maxima extract

rich in antioxidants

Wella Koleston Perfect Permanent Hair Color - 10/38 Lightest Blonde / Gold Pearl Men's Lip Balm Select the ideal temperature settingKoleston Perfect is our purest permanent hair color and the first and only professional hair color combining uncompromised color performance with Metal Purifier and ME+ Dye Technology for true to tone color and protection from damage. Available in more than 100 shades that offer up to 100% gray coverage for rich, healthy looking results, it's no wonder why one tube is sold every second in the world! BENEFITS Up to 100% gray coverage with rich, healthy